The Mapra booth at Retail Show 2025 is an example of precise exhibition design within a compact scale, where architecture is required to deliver maximum brand clarity and spatial quality within minimal area. Designed and executed by Danak, this 55 sqm, two-open-side booth was located at the Tehran International Exhibition Center, allowing for direct engagement with visitor circulation. The design focused on establishing a coherent and legible spatial structure, intentionally organizing product presentation, pause points, and movement paths. With a strong emphasis on spatial branding, execution accuracy, and addressing both domestic and international audiences, the Mapra booth achieved a professional, balanced, and distinctive presence within the Retail Show environment. This project reflects Danak’s architectural approach to exhibition design— where limited scale becomes an opportunity for precise brand expression.
